Holiday Marketing Guide for Smart Home & Home Theater Dealers: Time to Take the Lead
As big-box stores offer discounts, smart home and home theater dealers have a unique advantage—expertise, professional installation, and...
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Where Experience Navigates and Innovation Illuminates:
Your Beacon in the Digital Marketing World.
Insights from The Lantern Room:
Navigating the Future of Smart Home Automation, Fire and Security Systems Marketing.
Welcome to the Lantern Room Marketing blog—your go-to source for expert insights and strategies in smart home automation, home theaters, fire suppression, and security systems. Whether you’re a tech enthusiast or a business looking to stay ahead, our posts dive into the latest trends and advancements to help you succeed in these evolving industries. Ready to explore the future of smart living? Let’s dive in!
Rob Skuba
Sep 254 min read
October Marketing Guide for Smart Home Dealers
As October rolls in, the shift in seasons presents a perfect opportunity for smart home and home theater dealers to tap into their...
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Rob Skuba
Sep 222 min read
Why Smart Home Dealers May Want To Partner with Energy Audit Companies
By partnering with energy audit companies, smart home dealers can offer homeowners a complete energy efficiency solution, from audits to sma
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Rob Skuba
Sep 194 min read
Smart Home Dealers Creative Email Marketing—And How This Brilliant Follow-Up Strategy Will Keep Your Clients Engaged
In the smart home industry, we’ve all heard it before: clients love the convenience of their devices—until they don’t.
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Rob Skuba
Aug 285 min read
Ultimate September Marketing Guide for Home Technology Dealers
As September rolls in, it's time for home technology dealers to shift their focus and capitalize on the unique opportunities this season...
102 views0 comments
Rob Skuba
Aug 84 min read
Increase Your TV Sales: Shift Focus to the Entire Football Season
August and September are traditionally slow months for TV sales, but by shifting the focus to the start of the football season...
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Rob Skuba
Jun 263 min read
Unlocking Business Growth: A Case Study on Effective Web Design and SEO Strategies
As an industry, smart home dealers face unique challenges in diversifying their marketing efforts. While my recent LinkedIn post for...
50 views0 comments
Rob Skuba
Jun 253 min read
Best Email Practices: Crafting the Perfect Subject Line and Engaging Content
Whether you're a seasoned marketer or just starting, these tips and tricks will help you boost your email open rates and maintain subscriber
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Rob Skuba
Jun 173 min read
Unleashing the Power of Email Campaigns: Why Follow-Ups Are a Game-Changer
Do you truly grasp the immense potential and opportunities that lie within the realm of email campaigns? Let’s dive into why follow-ups...
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Rob Skuba
Apr 105 min read
Marketing Ideas for Your Smart Home, Home Theater and HiFi Shop at your Local Street Fair: A Comprehensive Guide
Participating in a local street fair can be a golden opportunity for home theater, smart home and HiFi shops to engage with your community.
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Rob Skuba
Jan 247 min read
Smart Home Web Design: A Complete Guide To Creating An Engaging User Friendly Experience.
Are you looking to create or revamp your smart home website that attracts your ideal target audience to increase sales? As a leader in...
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Rob Skuba
Aug 28, 20232 min read
Essential Elements for Social Media Posts to Boost SEO:
In today's digital landscape, social media is more than just a platform for branding and customer engagement; it's a powerful tool that...
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Rob Skuba
Aug 17, 20233 min read
Maximizing TV Sales: A Strategic Approach for Sellers & Installers
In the dynamic world of TV sales and installations, understanding consumer behavior is paramount. While the Super Bowl season has...
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Rob Skuba
Jun 28, 20234 min read
Unlocking Hidden Wealth: Embracing E-commerce in the Smart Home and Home Cinema Technology Sector
Introduction The smart home and home cinema technology sector has seen remarkable expansion, driven by the developments in IoT, voice...
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Rob Skuba
May 21, 20234 min read
Revolutionizing Smart Home Marketing: National Smart Home's Innovative Monthly Marketing Calendar.
At National Smart Home (NSH), we believe in the power of innovative and practical marketing strategies that surpass the realm of...
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Rob Skuba
Feb 6, 20233 min read
Maximize The Links In Your Ads and Email Campaigns: 5 Key Areas to Drive Conversions and Improve ROI
We often come across businesses who struggle with driving conversions on their websites. While there are many factors that contribute to...
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Rob Skuba
Jun 9, 20224 min read
Why and How to Use Digital Marketing for your smart home and home automation business.
Did you know that 46% of Google searches are for a local business and organic search is responsible for 38% more website traffic than...
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Rob Skuba
May 7, 20224 min read
10 Signs You Need to Update Your Website Design
First impressions matter, especially when it comes to your website. In today’s digital age, potential customers will often judge your...
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Rob Skuba
May 7, 20223 min read
How We Create User-Friendly Websites
Visit our Digital Marketing page or our Web Design Services page to learn more! Don't have a website that is easy to use? You're not...
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Rob Skuba
Oct 27, 20211 min read
Market your brand - not theirs
Should you build micro sites on manufacturers platforms? Should you allow bloggers to host a blog on your site? Build your brand - not...
52 views0 comments
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